Turning Buildings into Destinations: Hobbs Brook Real Estate Champions Tenant Engagement and Self-Care.
- Lisa Nation
- Oct 22
- 1 min read
Hobbs Brook Real Estate Highlights LISA services on Accruent's "Beyond Built" Podcast: Rethinking Tenant Engagement in a Hybrid Era
Innovative real estate leaders like Hobbs Brook understand that thriving properties are about more than just square footage—they’re about creating vibrant workplaces and connected communities.
With LISA’s on-site beauty and wellness services, you can:
Set your properties apart
Boost tenant satisfaction
Turn buildings into destinations
Faron Brazis, Tenant Engagement Lead at Hobbs Brook Real Estate, shares:
“We’ve seen tremendous turnout for our wellness-focused events—things like massages, quick haircuts, or manicures. These are services people usually set aside a weekend for, but we bring them right to campus. On days with these wellness events, foot traffic increases by more than 50%, and even the weeks that include them see higher overall engagement.”
Faron also explains how workplace analytics and data-driven strategies are transforming real estate decisions and tenant engagement. By optimizing building operations, amenities, and events, she ensures that spaces are used efficiently and meet tenant needs.
Hobbs Brook Real Estate is a leader in commercial real estate, with a portfolio of forward-thinking, sustainable properties across the United States. Since 1952, the company has acquired, developed, and managed properties, serving as a valued partner to a variety of stakeholders.
Ready to boost tenant engagement and satisfaction? Explore how LISA’s services can make a difference for your property, and be sure to check out the full podcast episode for additional inspiration.
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